Let’s start at the beginning…

Web design::

Global business and executive coach

MARY TAYLOR COACHING

Mary Taylor is an accredited business and executive coach for ultra-successful individuals, boards, businesses and non-profits, with bases in London, New York and Rome.

Challenges

Mary has come with a very tight deadline due to the fact her existing website developer had abandoned her website redesign project leaving its broken carcass visible to any visitors.

She also had a precise vision of what she wanted and admitted immediately she would not accept anything less than perfection.

Insights

We have recognised the pressing nature of the project and noted that Mary’s design, while visually excellent, could benefit from fine-tuning by a tech-oriented person. This fine tuning would include SEO optimisation for both the website structure and its copy.

We have also realised Mary’s business had no online presence as her black book was already overflowing with high-profile clients. As Mary is a problem-solver, this meant she was sometimes losing time between one client’s departure and another’s entry.

Solution

We have immediately requested login details for the website admin panel and installed an “Under Construction” cover to protect Mary’s reputation.

We have then sat down with Mary to map out the website structure and plan our work.

We have then created the website during the series of working consultations with Mary. She was happy with the amount of creative control that gave her, and we were happy with the website statistics and performance.

We have created a waiting list for Mary’s prospective clients and linked it throughout the website so she could get in touch and schedule visits at her convenience. In addition, we have convinced Mary to start a podcast so she can start sharing her brand of genius with the world and improve her website SEO rankings in the process. If you’re curious, give it a listen on her website.

Web design::

Global business and executive coach

MARY TAYLOR COACHING

Mary Taylor is an accredited business and executive coach for ultra-successful individuals, boards, businesses and non-profits, with bases in London, New York and Rome.

Challenges

Mary has come with a very tight deadline due to the fact her existing website developer had abandoned her website redesign project leaving its broken carcass visible to any visitors.

She also had a precise vision of what she wanted and admitted immediately she would not accept anything less than perfection.

Insights

We have recognised the pressing nature of the project and noted that Mary’s design, while visually excellent, could benefit from fine-tuning by a tech-oriented person. This fine tuning would include SEO optimisation for both the website structure and its copy.

We have also realised Mary’s business had no online presence as her black book was already overflowing with high-profile clients. As Mary is a problem-solver, this meant she was sometimes losing time between one client’s departure and another’s entry.

Solution

We have immediately requested login details for the website admin panel and installed an “Under Construction” cover to protect Mary’s reputation.

We have then sat down with Mary to map out the website structure and plan our work.

We have then created the website during the series of working consultations with Mary. She was happy with the amount of creative control that gave her, and we were happy with the website statistics and performance.

We have created a waiting list for Mary’s prospective clients and linked it throughout the website so she could get in touch and schedule visits at her convenience. In addition, we have convinced Mary to start a podcast so she can start sharing her brand of genius with the world and improve her website SEO rankings in the process. If you’re curious, give it a listen on her website.

Web design::

Global business and executive coach

MARY TAYLOR COACHING

Mary Taylor is an accredited business and executive coach for ultra-successful individuals, boards, businesses and non-profits, with bases in London, New York and Rome.

Challenges

Mary has come with a very tight deadline due to the fact her existing website developer had abandoned her website redesign project leaving its broken carcass visible to any visitors.

She also had a precise vision of what she wanted and admitted immediately she would not accept anything less than perfection.

Insights

We have recognised the pressing nature of the project and noted that Mary’s design, while visually excellent, could benefit from fine-tuning by a tech-oriented person. This fine tuning would include SEO optimisation for both the website structure and its copy.

We have also realised Mary’s business had no online presence as her black book was already overflowing with high-profile clients. As Mary is a problem-solver, this meant she was sometimes losing time between one client’s departure and another’s entry.

Solution

We have immediately requested login details for the website admin panel and installed an “Under Construction” cover to protect Mary’s reputation.

We have then sat down with Mary to map out the website structure and plan our work.

We have then created the website during the series of working consultations with Mary. She was happy with the amount of creative control that gave her, and we were happy with the website statistics and performance.

We have created a waiting list for Mary’s prospective clients and linked it throughout the website so she could get in touch and schedule visits at her convenience. In addition, we have convinced Mary to start a podcast so she can start sharing her brand of genius with the world and improve her website SEO rankings in the process. If you’re curious, give it a listen on her website.